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Author of the week

Meet Amanda Hocking

 

This is an inspiring story and one that we thought was worthy of sharing and republishing, courtesy of THE WEEK. Amanda Hocking may be publishing's most unlikely self-made millionaire, said Tad Vezner in the St. Paul, Minn., Pioneer Press. 

A year ago, the purple-haired college dropout couldn't find a traditional publisher for any of the eight young-adult paranormal romances she'd written in her bid to keep up with the rent on her small Minnesota home. But then last spring she decided to start self-publishing the whole lot as e-books, which sell at just 99 cents to $2.99 a title.

By January, the 26-year-old was moving more than 400,000 "units" a month, and pocketing roughly 70 percent of the gross. "People have really kind of latched on to me as being part of the 'indie' movement," she says.  "I just wanted to write books, get them to readers, and make enough money on it that I could live."

Hocking isn't buying into some people's fears that her success story sounds a death knell for traditional publishing houses, said Paul Oliver in MobyLives.com. "No publisher is afraid of me.  That's just silly," she recently wrote on her blog. "They just want to be part of it, the same way they want to be a part of any best seller." Hocking credits literary bloggers with spreading positive buzz about the books, thus making sales spike.  But she also says that she may just gotten lucky in a way that a few authors have always gotten lucky.  Her guess is that self-publishing will never be a sure route to riches. "More people will sell less than 100 copies of their books," she says, "than will sell 10,000 books."

Great story!  Get inspired and finish writing your own books.  If you're considering self publishing, check out To Press and Beyond (our favorite) or if your traditional publisher wants you to carry the burden of marketing your book, you need to launch your social media platforms well in advance of your published works. Customize Facebook pages to showcase your brand, logo and sample book excerpts. In addition, you will need to reach out to book review bloggers to read and write positive reviews.

Happy writing!

Kristie - MediaQuire Team

Facebook Customization by MediaQuire for Sam Mills, THE MONEY TREECheck out a sample of one of our author's Facebook "landing page" customized with book cover, clickable tabs, buy links, and interview: Sam Mills - The Money Tree 

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Kristie
Posts: 3
Comment
Reply
Reply #3 on : Wed March 23, 2011, 12:14:30
We work with authors and business owners to customize social media set up. In addition, we deliver press releases to traditional media outlets. We work with all clients individually and are not a "one size fits all shop."
Anonymous
Posts: 3
Comment
Re:
Reply #2 on : Tue March 22, 2011, 12:16:55
MediaQuire:

The Amanda Hocking story is amazing!

Do you do PR work for unpublished

authors, as well as published ?
Micki
Posts: 3
Comment
Wonderful!
Reply #1 on : Tue March 22, 2011, 11:59:23
You guys always publish the best stuff! I ordered one of Amanda's ebooks.

Nice Facebook page MediaQuire, too.
Thanks!
Micki

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